Public Relations

THE RUSSIANS ARE COMING…

MOSCOW, RUSSIA – The brainchild of an American ex-pat, living in Moscow, STAGE RUSSIA HD is bringing the best of classic and contemporary Russian theater to cinemas in cities across the U.S., beginning with the Vakhtangov Theatre’s sumptuous production of Alexander Pushkin’s Eugene Onegin, and followed by the Moscow Art Theatre’s vision of Anton Chekhov’s The Cherry Orchard.

2016 Data from Annual Kids Count Survey Shows Need to Stand Up For Students Greater Than Ever

Maine drops 5 places from last year to 17th in the overall rankings, 15th in education rankings

AUGUSTA, ME – Stand Up for Students, the campaign working to bring tax fairness and equal educational opportunity to all Maine students is urging Mainers to look at the latest figures for Maine in the annual Kids Count Data Book, released by the Annie E. Casey Foundation.

Stand Up For Students Announces New PR Firm

Public relations for the Stand Up for Students campaign, a citizen initiative to increase public school funding by creating a 3 percent surtax on income above $200,000, has been taken over by the Knight Canney Group, the campaign announced Monday. The hiring of the PR firm, whose past clients include Angus King and Eliot Cutler, is a signal that the funding question on this November’s general election ballot will be the subject of an intense campaign.

Corporate Image Building: Not always easy, but always crucial

By Felicia Knight

Corporate image building, whether or not you’re in the Fortune 500, is paramount to the success of your company. That’s obvious. What might not be as apparent is that your business’s image can be influenced by factors as random as what your employees post on social media, the use of ad blockers and those unforeseen “Jared”-type incidents.

When a Good War Story Goes Bad

By Felicia Knight

The recent revelation in the New York Times that author James Bradley is now convinced that his father is not in the iconic Joe Rosenthal photo of the raising of the American flag on Iwo Jima brings to mind our many comments on the importance of good story telling in public relations. Especially the part about how it should be a true story.

The World War II photo of five marines and a Navy corpsman raising the flag on Mt. Suribachi was an instant balm on America’s wounds of war. And it has been subject to both celebration and scrutiny ever since. Joe Rosenthal was both awarded a Pulitzer Prize and accused of staging the scene. While it was—and is—a symbol of victory and patriotism, the fact is, the photo was used to illustrate a story that was a public relations boon to the U.S. war effort.